Business does better when some of the processes are automated. It doesn’t only save time and cost but it allows for core business operations to be more effective.
In 2019, Responding to customers and dealing with core business operations can be overwhelming. This is why it is important to automate your marketing channels in order to help you buy time and save cost.
Here are three marketing automation you can do to improve your business.
CUSTOMER SERVICE MARKETING
You can’t respond timely to every chat message on your website. This is why it is necessary to invest in AI chatbot to help you respond to your website visitors even when you are not online.
With the right information, your conversion rate can increase effectively if your customers get to chat up in a more personalized way.
Businesses can expand their customer service human staff, using Artificial Intelligence like chatbot so they can invest less and increase sales as a result.
Every customer has different needs. With Email marketing, you can define your customer journey and map out your sales funnel. With automated emails, you can match your customer’s journey with the goal of your marketing.
Not only that it is cheaper, but it also saves cost and time while you focus on core business operations. Email Marketing also helps you with marketing to your customers in a more personalized way.
SOCIAL MEDIA MARKETING
The bulk of inquiries and messages we receive on social media daily can become a pain, especially if we have other things to do. Automation your social media contents and messages can really save a lot of time for you to focus on more important tasks.
Using your social media dashboard, look at your analytics. They’re extremely useful in helping you understand which social shares are getting the most traction in terms of shares, clicks, and likes. Use this data from your dashboard to determine the kind of content you can automate distribution so as get more engagement without necessarily doing it all manually.
With automation, you can define your customer journey right from the point of contact to the bottom line of the sales funnel. You can schedule appointments from messenger, send them to landing pages or even let them speak with your customer service personnel.
Would you like to get started with automating your business to give you more time to focus on your business and save you cost at the same time?
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